Send Push Notifications to Followers

Compose and send notifications, understand rate limits, and best practices for engagement.

Overview

Push notifications allow you to send instant messages to all customers who have followed your truck on StreetFeast. When you send a notification, it appears on their device even if they're not currently using the app.

Important:

You can only send one manual push notification every 4 hours. Use this feature strategically to maximize engagement.

Accessing Push Notifications

  1. Open the StreetFeast app and navigate to the My Truck tab.
My Truck Home Screen showing the Send Push Notification button
My Truck Home Screen
  1. Tap the orange Send Push Notification button.
  2. A form will appear where you can compose your notification.
Push Notification Form with empty title and description fields
Push Notification Form

Composing a Notification

Notification Title

  • Maximum 50 characters
  • This is the headline that appears first on the customer's device
  • Make it attention-grabbing and clear

Examples:

  • "Special Today!"
  • "New Location Alert"
  • "Limited Time Offer"
  • "We're Open Early!"

Notification Description

  • Maximum 200 characters
  • Provide more details about your message
  • Include relevant information like location, time, or specific offers

Examples:

  • "Buy one taco, get one free! Today only at downtown location."
  • "We've moved to Main Street for the lunch rush. Come find us!"
  • "New menu item alert: Try our loaded nachos, available all week!"
Push Notification Form filled with a title and description
Filled Notification Form

Understanding Rate Limits

  • You can send one notification every 4 hours
  • If you try to send another notification before the limit expires, you'll see an error message showing the remaining wait time
  • Plan your notifications strategically to make the most of this limit

Best Practices

Timing

  • Send notifications when your followers are most likely to be hungry (11am-1pm, 5pm-7pm)
  • Avoid sending late at night or very early in the morning
  • Consider time zones if you have followers in different areas

Content

  • Be specific and actionable
  • Include a clear benefit for the customer
  • Create urgency when appropriate ("Today only!", "First 50 customers!")
  • Keep it concise and easy to read

Frequency

  • Don't overuse notifications - you're limited to one every 4 hours for a reason
  • Save notifications for truly noteworthy updates
  • Quality over quantity builds trust with your followers

Notification Ideas

TitleDescriptionWhen to Use
"Flash Sale!""50% off all tacos for the next 2 hours. Downtown location only!"Time-sensitive promotions
"We're Here!""Set up at Central Park for the festival. Come hungry!"Event announcements
"New Menu Item""Introducing our BBQ pulled pork sandwich. Available starting today!"New products
"Weather Update""Closing early today due to storm. Back tomorrow at 11am!"Important changes
"Thank You!""1000 followers! Free drink with any order today to celebrate!"Milestone celebrations

Important Notes

When you send a push notification, your followers will see:

  1. Your truck name as the sender
  2. The notification title as the headline
  3. The notification description as the body text
  4. Tapping the notification opens your truck profile in the app

You can view how your notifications perform in the Analytics section. See how many notifications were delivered and track how many followers opened them.

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